5 Simple Ways to Make Your Email Marketing Profitable

You probably have heard all kinds of desperate predictions about the demise of email marketing, but what the evidence shows is that it’s still an integral component of your online marketing mix, both now and down the road. As reported by Sign-Up.to’s 2013 UK Email Marketing Benchmark Report, there has been a strong increase in […]

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Convince Your Readers with Persuasive Copy

There may very well be no more fundamental task for a content provider than to be persuasive with your copy. Sounds simple, right? Just up until you’ve tried it, perhaps. You will discover a reason top copywriters get paid the big bucks. Never fear however. You needn’t break the budget to hire your local Shakespeare […]

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