The 2013 Local Consumer Review Survey by Myles Anderson of BrightLocal was recently published on SearchEngineLand. There are several obvious and incontestable results that we can run with. Four major takeaways from the study: Far more individuals are saying that they trust online reviews as much or more in comparison to personal recommendations. A full […]
Continue readingEver thought of using Vine for short, sharable videos for your business? If you haven’t, you should. Creating these videos is probably already within both your skill set and technology, as many are simply just using their smartphones and publishing these by the boatload. So what is Vine? So, assuming you’ve not yet delved into […]
Continue readingMashable is reporting that location based social networking company Foursquare is now testing a new advertising platform geared towards small business, by letting large advertisers like Burger King, Gap and Starwood Hotels to test promote themselves with the platform. These listings show up in Foursquare when a customer gets close to a business’ physical location. […]
Continue readingHas Google+; become an afterthought in your social media marketing plan? When was the last time you took a look over there? You may also be asking yourself if Google+; is or ever will be a viable tool for your business. You’re not alone because many are still divided as to whether to even spend […]
Continue readingTwitter recently announced that its paid ad platform is open to any who wish to use it. In testing for more than a year, Twitter has been gauging user feedback and refining Twitter ads. Probably the most noticeable difference in this ad platform vs. Facebook’s is that you are only charged when anyone follows your […]
Continue readingAs a marketing approach deeply entrenched within a fast-growing technology, we’re seeing that new tools are constantly coming around to help us either improve, keep up with, or use these new gadgets. Here are 3 new tools we’ve discovered that make a difference! Red Stamp – Red Stamp characterizes themselves as being your modern-day social […]
Continue reading